Privacy statement

This privacy notice explains how CMO Partners collects and uses personal data, and describes the rights you have with respect to your personal data.

In this notice, “CMO Partners,” “our”, “we” or “us” refers to the CMO Partners LLC, a legal entity based in Ukraine and is a controller of your personal data.

We processes personal data for a variety of purposes. We collect this personal data directly from you, for example, if you engage us to deliver services for you, if you visit cmo-partners.co (our Site), if you submit your contact details to receive marketing communications from us, if you submit event-related data to attend our events, or submit a job application via our website. Alternatively, we process your personal data in the context of providing professional services to your employer or service provider, for example, conducting design or other outsourcing services for the company you work for. Finally, we obtain your personal data via publicly available sources, such as LinkedIn. This privacy notice is intended to cover all of the above-mentioned scenarios.

If you have any questions regarding the processing of your personal data or wish to contact the data protection officer of CMO Partners, please contact us via

myko@cmo-partners.co

What data is covered?

In this privacy notice, “personal data” means any information relating to an individual who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data or an online identifier. Personal data also refers to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of an individual.

In this privacy notice, “personal data” means any information relating to an individual who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data or an online identifier. Personal data also refers to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of an individual.It also includes special categories of personal data (special category data) from which we can determine or infer an individual's

Racial or ethnic origin
Religious or philosophical beliefs
Membership of a trade union
Biometric data
Physical or mental health or condition
Sex life or sexual orientation
Political opinions
Genetic data

As well as personal data relating to criminal convictions and offenses.
Purposes for which we process personal dataVisitors to cmo-partners.co
‍Personal data that we collect about you when you visit our site falls into several categories.

Information that you provide voluntarily

We collect personal data that you provide voluntarily through our site, for example, when completing online forms to contact us, subscribing to a newsletter, using one of our online benchmark tools, subscribing to receive marketing communications from us, participating in surveys or registering for events that we are organizing.

The information we collect about you include the following:

Name
Education
Company data
Contact information, including primary email, email address and telephone numbers
Demographic information, such as industry, country, postcode, preferences and interests
Other information relevant to client surveys or similar research
Information relating to events captured through event-related forms, such as dietary restrictions, hotel and flight information, registration/participation status, media interview attendance, previous event experience and gender
Information pertinent to fulfilling our services to you
Any other personal data that you voluntarily choose to provide to us
Job title, job level or job function, role
Company or organization

We do not intentionally collect sensitive category data, unless you provide us with such data. While there may be free text boxes on the site where you are able to enter any information, we do not intend to process sensitive information. You are not required to provide, and should not disclose, sensitive personal information in the free text boxes. If you choose to provide any sensitive personal information in this manner, you acknowledge you consent to the collection and processing of this sensitive information.If you register on our site, your personal data will be stored in our CRM system. Data of registrants is deleted after an individual has not actively engaged with CMO Partners for months, or sooner if required by law.If you have opted out of receiving our publications, your basic contact details will remain on our opt-out list

Information that we collect automatically

When you visit our site, we collect certain personal data automatically from your device. Specifically, the data we collect automatically include information, such as your IP address, pixel ID, device type, unique device identification number, browser type, operating system, broad geographic location (e.g., country or city-level location) and other technical information. We also collect information about how your device has interacted with our site, including the pages accessed, current URL, time you visited the site and links clicked. Collecting this information enables us to better understand the visitors who come to our site, where they come from and what content on our site is of interest to them.

To administer and manage our site, including to confirm and authenticate your identity, and prevent unauthorized access to restricted areas of our site
To analyze the data of visitors to our site and site traffic information
To capture webmetrics about the journey of users within our site
To determine the company, organization, institution or agency that you work for or with which you are otherwise associated
Physical or mental health or condition
To develop our business and services
To provide you with marketing communications, Thought Leadership materials and online benchmarking tools
To conduct benchmarking and data analysis (for example, regarding usage of our site and demographic analyses of visitors of our site)
To understand how visitors use the features and functions of our site
To monitor and enforce compliance with applicable terms of use
To conduct quality and risk management reviews
To enable the better management of our events
To enable teams managing events to coordinate their email campaigns and event notifications more effectively
To allow for event and webinar sign-up
To allow for content download and lead capturing
To allow services and information to be delivered effectively to you
Any other purpose for which you provided information to CMO Partners

Legal grounds for processing personal data of visitors of our site are:

Our legitimate interest in the effective delivery of information and services to you, and the effective and lawful operation of our businesses
Explicit consent of the visitor
Our legitimate interest in developing and improving our site, and your user experience

Our legitimate interest in the effective delivery of information and services to you, and the effective and lawful operation of our businesses
Explicit consent of the visitor
Our legitimate interest in developing and improving our site, and your user experience

We use this information for our internal analytics purposes, and to improve the quality and relevance of our site to our visitors. Information will be collected using cookies and similar tracking technology. Note that if the Do Not Track setting or Global Privacy Control signal in your browser is enabled, Marketing/Targeting cookies will be disabled by default.Our site uses Adobe Analytics or Google Analytics in order to provide reporting, visualisations and analysis of data.Our site also uses various social media plugins.

‍Purposes for which we process your personal data as a visitor to our site are:

In the context of providing professional services to clients, CMO Partners also processes personal data of individuals who are not directly our clients (for example, employees, customers or suppliers of our clients).

The majority of the personal data we collect and use to provide our services is supplied voluntarily by (or collected by us from third-party sources at the request of) our clients. Because of this, if you are a client of CMO Partners, then it will generally be obvious to you what personal data we collect and use.

This information can include:

Basic information, such as your name, the company you work for, your position and your relationship to a person
Contact information, such as your postal address, email address and telephone numbers
Financial information, such as payment-related information
Any other personal data relating to you or other third parties which you provide to us for the purpose of receiving our services

We use this information:

To provide services to you
To administer our relationship and maintain contractual relations
For accounting and tax purposes
For marketing and business development
To comply with our legal and regulatory obligations
To establish, exercise or defend legal rights
For historical and statistical purposes

You have the following rights in relation to your personal data:

To access the personal data held by CMO Partners about you
To have your personal data corrected, for example, if it is incomplete or incorrect
To opt out of receiving marketing communications at any time
To restrict or object to the processing of personal data or request erasing personal data (in certain circumstances and subject to applicable law)
Where you have provided personal data voluntarily, or otherwise consented to its use, the right to withdraw your consent
To receive a copy of the personal data which you have provided to CMO Partners, in a structured, commonly used and machine-readable format (known as “data portability”) (in certain circumstances and subject to applicable law)
The right to complain to a data protection authority (see section “Complaints ”) If you have a query or wish to exercise your rights, please speak to the person you usually deal with at CMO Partners or contact data protection team at myko@cmo-partners.co

If you are concerned about an alleged breach of privacy law or any other regulation by CMO Partners, you can contact the person you usually deal with at CMO Partners or our Privacy Leader at myko@cmo-partners.co. Our privacy leader will investigate your complaint and give you information about how it will be handled.

You also have the right to complain to the data protection authority in your country, or refer the matter to a court of competent jurisdiction or as specified in any applicable engagement agreement with CMO Partners.

Security

We protect the confidentiality and security of information it obtains in the course of its business. Access to such information is limited, and policies and procedures are in place that are designed to safeguard the information from loss, misuse and improper disclosure.

We maintain the accuracy and completeness of the personal data we hold. It is important that you inform us of any updates to your contact details or other personal data so that we have the most up-to-date information about you. Please contact the person you usually deal with at CMO Partners.

Retention

Our policy is to retain personal data only for as long as it is needed for the purposes described in the section “Purposes for which we process personal data.” Note that retention periods vary in different jurisdictions and are set in accordance with local regulatory and professional retention requirements.

In order to meet our professional and legal requirements, to establish, exercise or defend our legal rights, and for archiving and historical purposes we need to retain information for significant periods of time.

We will occasionally update this privacy notice to reflect changes in our practices and services. When we post changes to this privacy notice, we will revise the “last updated” date at the top of this privacy notice. If we make any material changes in the way we collect, use, and share personal data, we will notify you by prominently posting notice of the changes on the website. We recommend that you check this page from time to time to inform yourself of any changes in this privacy notice.

When you engage us to provide you with professional services, we collect and use personal data when we have a valid business reason to do so in connection with those services. For an overview of our services you may want to go to the main page of our website

Privacy

statement

What data is covered?

Information that you provide voluntarily

Information that we collect automatically

Security

Retention

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